About Sammy

Hi, I’m Sammy! I bring nearly a decade of experience creating content, curating experiences, and building communities that connect people to what they love. Through my work with People Inc., America’s largest publisher, I managed Cost Per Click, Bonus Incentive, and Branded Paid Content campaigns across brands like InStyle, Better Homes & Gardens, and People. In that role, I collaborated with top brands including Nordstrom, Alo Yoga, Jenni Kayne, QVC, and OSEA Malibu, gaining deep experience in campaign strategy, influencer partnerships, and audience engagement.

I then joined Deeper Than Money Co., producing content and writing copy, assisting with the launch of the Wealthy Girls Club newsletter, and delivering over $900,000 in sign-ups to The Wealth Accelerator through social media.

Today, through my venture Homecoming, I bring creativity, strategy, and hands-on execution to every project—designing intimate gatherings, curating tablescapes and personal style, and helping brands create a real community. With expertise in event planning, styling, organization, and experiential design, I create memorable experiences that build community